CAT (VARC) PYQs

The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage.

Vance Packard's The Hidden Persuaders alerted the public to the psychoanalytical techniques used by the advertising industry. Its premise was that advertising agencies were using depth interviews to identify hidden consumer motivations, which were then used to entice consumers to buy goods. Critics and reporters often wrongly assumed that Packard was writing mainly about subliminal advertising. Packard never mentioned the word subliminal, however, and devoted very little space to discussions of "subthreshold" effects. Instead, his views largely aligned with the notion that individuals do not always have access to their conscious thoughts and can be persuaded by supraliminal messages without their knowledge.

The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage.

Cartographers design and create maps to communicate information about phenomena located somewhere on our planet. In the past, cartographers did not worry too much about who was going to read their maps. Although some simple “usability” research was done—like comparing whether circle or bar symbols worked best cartographers knew how to make maps. This has changed now, however, due to all kinds of societal and technological developments. Today, map readers are more demanding mostly because of the tools they use to read maps. Cartographers, who are also influenced by these trends, are now more interested in seeing if their products are efficient, effective, and appreciated.

The passage given below is followed by four alternate summaries. Choose the option that best captures the essence of the passage.

A translator of literary works needs a secure hold upon the two languages involved, supported by a good measure of familiarity with the two cultures. For an Indian translating works in an Indian language into English, finding satisfactory equivalents in a generalized western culture of practices and symbols in the original would be less difficult than gaining fluent control of contemporary English. When a westerner works on texts in Indian languages the interpretation of cultural elements will be the major challenge, rather than control over the grammar and essential vocabulary of the language concerned. It is much easier to remedy lapses in language in a text translated into English, than flaws of content. Since it is easier for an Indian to learn the English language than it is for a Briton or American to comprehend Indian culture, translations of Indian texts is better left to Indians.